My group and I made some merchandise to promote our artist, which is shown on our social media page on Instagram and is how we tackled our marketing and promotion.
What are the differences between single artists and band videos? Single Artists Single artists create music videos that are purely based on them, these music videos may have a specific story and there is a lot more freedom in what the artist can do and produce. This may be different from a band video as they have to keep into consideration all the different members of the group and there may need to be adjustments due to other members' personal preferences. Although this is the case, single artists are usually more mainstream than independent, this means a lot of the choices and decisions would not have been independent choices and would have been the record label and producers' choices. This is not the case for all single artists, although most artists who create popular music videos are signed to a mainstream record label. Bands Bands create music videos with all the members working together, contributing and usually is just a video of the band performing rather than...
Evaluation In year 12 my group and I created a thriller opening which aimed to create tension and suspense. We created an opening called ‘The Mask’ which was about a pub shooting, using a pub in Highgate with the bar and the toilets featuring, we also used Alexandra Palace during filming which highly suited our piece. Tension was created in the scene especially at the ending when it was revealed to the audience that the shooter was what seemed to be the protagonist throughout. This plot twist would not only create tension but created a larger audience range. I enjoyed this very much, especially the sound editing of this piece which was my task. I enjoyed adding in key sounds and effects which heavily impacted the tension and suspense within the piece. I found learning the new software difficult at the start although as I practised and learnt my way around these applications, I started to get used to them and it became a lot less challenging. If I had to give myself advice for the...
Representation 'The description or portrayal of someone or something in a particular way.' (google definition) Representation is vital in the music industry, the industry needs to portray different social groups, different areas and different types of people in a respectful way, balancing the correct amount of positive representation and negative representation. This would prevent social groups from being represented in incorrect ways as well as prevent a negative response from the public once a music video has been published. Representation isn't just social groups, representation is the way people are portrayed, whether its the LGBTQ+ community or different races from all aspects of life, it needs to be controlled and regulated to demonstrate an evolving, equal society Representation comes under these subheadings GENDER AGE ETHNICITY NATIONAL/REGIONAL IDENTITY ISSUES/EVENTS Gender Gender is a great issue in the industry, men have been represented as all-powerfu...
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